These strategies assess the true value of IP assets in a timely manner. Knowing the value of an IP asset enables licensing executives to negotiate favorable out-licensing and in-licensing agreements. MaxVal tracks metrics for the following parameters:

Our Approach

MaxVal assesses asset value using multiple metrics to determine value

  • Rather than reducing value to a single score, MaxVal uses visualizations to show the strengths and weaknesses of assets across multiple dimensions
  • Place special emphasis on understanding exceptional performance
  • Use citation analysis and citation relationships to identify potential licensing opportunities


To understand the true value of IP assets, so you can negotiate to win


  • Capitalize on out-licensing opportunities without compromising your IP position
  • Save development costs and product development time by in-licensing

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